← Back To Home

Nothing

Created wallpapers, widgets, clock faces, marketing campaign promotional material and more for Nothing - a tech brand based in the UK.

My Role

Independently conceptualized, curated and designed all of the above... which is displayed below.

Challenges

Each visual solution, initially, is a riddle in its own right.
For wallpapers, the challenge is to make sure that it looks great, but doesn't obstruct the OS.
For widgets, it is to simplify complex ideas and maintain the aesthetic of the existing software.
For posters, the importance is on telling a story and exciting an observer.
For apps, ease of navigation and proper arrangement of information becomes the priority.

Process & Approach

Stayed true to the brands existing design ethos and added a layer of retro futurism and digital warmth for software experiences. For marketing and packaging kept the designs in-line with their previous roll-outs and tailored for a specific product.

Results

Runner up in the brand's annual community edition project. Designed a widget for their community widgets program used by 100k+ users and increased Play Store rating by 2%. My work and the posts showcasing them have received 90,000+ views on the brand’s community platform, generating interest and drawing users deeper into the Nothing ecosystem.